SERVICES

HOME

CONSULTANT PROFILES | COMPANY BACKGROUND | SERVICES | CONTACT US
STRATCOM, INC.

BRAND CONSULTING SERVICES

Marketing:

>  Audience Segmentation and Targeting
>  Market Selection, Development and Penetration

Auditing:

>  Strategic Brand Analysis
>  Communications Audit

Positioning:

Strategic Brand Positioning Process

Planning:

>  Marketing Communications Plans and Budgets
Creative Springboards
Research Springboards

Managing:

>  Market Research Coordination
>  Supervision of Creative Projects in Advertising, Design, Public Relations and/or Interactive Marketing

"Ted develops high-octane strategies ready-made for advertising creativity and visual design solutions."
          JB, President and Creative Director

Definitions of a BRAND:

      * A recognized name or symbol that adds (or substracts) value from a generic product, service or commodity. 
 
"An orange is an orange, is an orange, unless of course, it is a SUNKIST!"

      * A brand is the emotional short-cut between a company and its customers.

 

stratcom-inc@rcn.com